Brand History and Description –
Apple is an American multinational technology company, based in California. The brand has developed the Apple Watch. One of the primary goals of the Apple watch is to free up people from looking at their phone screens at all times. The watch was announced in September 2014 and was available in the market in April 2015. The watch is helpful for fitness tracking. Soon after its launch, the Apple watch become the best-selling fitness device. As opposed to the smartwatches from other brands, Apple chose to market their smartwatch as a fashion accessory.